STRATEGY BY DESIGN DSD groupe design offers a complete solution to your retail business project. Using our 30 years of industry experience, our team is in a unique position to assist you in making business decisions through the integrated services we offer our clients.
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STEP V BUSINESS DEVELOPMENT AND PLANNING What are your business objectives, your reasons, and your expectations? Our strategic approach uses strong marketing concepts. Performing an exhaustive fact-gathering process, we compile and analyze all available data on the business environment, the location of your project, the competition, and the business potential.We also prepare a feasibility study of your project. We research, in detail, all elements that are likely to influence your project; our first and foremost interest is in the success of your business. MARKET ANALYSIS AND FEASIBILITY STUDY Are you considering a location for new retail operation? Let us analyse if the proposed location is conductive to your new business project. Your success depends upon it! Because we are always communicating with other Retail Design and Development professionals, we are in a position to evaluate the strengths and the limitations of a proposed location, as it pertains to your business objectives. Our more than 35 years of experience allows us to estimate your potential sales revenue, as well as growth possibilities, based on the new image we propose to create for your new retail business. PROJECT PLANNING AND BUDGETARY PROJECTIONS Opening a new or renovated retail store is an exciting, yet very crucial moment in the lifecycle of a business. For this reason, we beleive that it is important to keep you well informed throughout the project, making it a positive experience, as well as a successful business decision. We present you with a calendar of events, outlining all the steps that need to be undertaken, and the budgetary projections taht are essential to the project's feasibility. MERCHANDISING STRATEGY Your goal is to generate sales; ours is to provide your customers with the right incentives to make purchases. We beleive it is important to manage the physical space properly; it must provide easy movement while also offering strategic focal points that increase the probability of impulse purchases. We conceive our design concepts in such a way as to render your product visually attractive, stimulating an impulse purchase. Behind each DSD groupe design concept, we carefully plan for strategic product presentation. The resulting increased sales will attest to our strategy. IMAGE BRANDING DEVELOPMENT Do you have a new or innovative concept that is in need of image branding? We can propose recommendations for your business image branding that respond to your expectations for business potential. |